Policy 911 - Advertising

The purpose of this policy is to provide guidelines for the advertising or promoting of products and services to students and parents in the schools. The school district’s policy is that the name, facilities, staff, students, or any part of the school district shall not be used for advertising or promoting the interests of a commercial or non-profit agency or organization except as set forth below.

Wayzata Public Schools will allow advertising under the following conditions:

1. The schools may, upon Superintendent/designee approval, cooperate with any governmental agency in promoting activities in the general public interest which are nonpartisan and non-controversial and which promote the education or other best interests of students.

2. School publications may accept and publish paid advertising which is nonpartisan and non-controversial.

3. The School Board may accept donations (monetary or equipment) to the district, which has advertising, provided the advertising is approved by the administration and is in good taste in the administration's judgment. Reasonable rules may be established by the administration regarding
the type and size of advertising, duration of display, and other similar parameters. The School Board is the final authority on receipt of such donations and shall accept or deny each donation on a case-by-case basis.

4. Schools shall be allowed to enter into business partnerships/sponsorships to accept advertising, providing that the schools benefit financially, and as long as such advertising is nonpartisan and non-controversial; does not promote the use of tobacco, alcohol, or drugs; does not promote
gambling; does not restrict or impair the educational program of the schools; does not reflect negatively on the district or the schools; does not violate federal or state laws; and is consistent with the mission and goals of the district. All local and state laws and ordinances must be followed.

5. The district, or a school, may acknowledge a donation it receives from an organization by displaying a "donated by," "sponsored in part by," or similar such by-line with the organization's name and/or logo on the item. Examples of such acknowledgement include activity programs,
electronic media, book covers or scoreboards.

6. Schools may participate in radio or television programs under acceptable commercial sponsorship when such participation is supplementary or beneficial to the schools' programs.

• Adopted: August 11, 1997
• Amended: October 10, 2005
• Amended: September 10, 2007
• Amended: October 12, 2015
• Last Reviewed: August 12, 2019