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Policy 901-R Communication and Public Relations Program Regulations

I. Regulations

The School Board intends that the Superintendent or designee shall develop and implement a strategic communication and public relations program, which has as its objectives:

A. Maintain an effective two-way communication system between the District and its internal and external stakeholders.

B. Maintain a Communications Office to direct the District’s overall strategic communications and public relations program.

C. Use of a variety of print and electronic vehicles to implement the District’s communications and public relations program.

D. Develop and maintain open and cooperative working relationships with the news media.

E. Conduct periodic evaluation of district communication practices and programs in accordance with School Board and administrative objectives.

Adoption and Amendment History

  • Adopted: May 9, 2005
  • Amended: October 8, 2007
  • Amended: July 13, 2015
  • Amended: August 12, 2019
  • Last Reviewed: August 12, 2019

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